Business Writing
Impact on the Organization
Writing documents that are clear, concise and error-free is
essential for a business to prosper. Documents that are difficult
to read usually will go unread! Your message may be lost because
the messenger is unable to plainly disseminate the information.
By giving employees the tools they need to improve the documents
they write in the line of work, you increase the flow and understanding
of information, which ultimately impacts the bottom line.
Learning Objectives
- Business Writing Basics
- Causes of poor writing
- Qualities of effective business writing
- Five Criteria for Effective Messages
- Discussion and examples
- The Writing Process in 3 Steps
- Overview: Planning, Drafting, and Revising
- Audience Analysis
- Planning your message
- The Quick Draft
- Drafting your message
- Organizing Information
- Organizing through questions: Exercise
- Parallel structure
- Peer Review
- Exercise
- Using E-mail Effectively
- Uses and Abuses
- Online Writing Basics
- How online documents differ from paper documents
- How readers read e-mail documents
- Common problems in writing and reading e-mail
documents
- Samples of effective and ineffective e-mail
messages
- Testing Online Readability
- Five principles of readability
- Revising Techniques
- Macro- and Micro-revising
- Using Active/Passive Voice
- Peer Reviews
- Revising Practice
- Creating a Professional Style
- Focusing on the "real" subject
- Using action verbs
- Deleting empty phrases
- Peer Editing Practice
- Discussion and Final Comments
Program Description
Writing for Results covers strategies that help writers quickly
plan, draft, and revise business documents that get results.
Participants learn how to identify readers' needs, define writing
objectives, organize information, and format documents for quick
reading. One-day and longer formats are available.
The workshop emphasizes both product (what is an effective document)
and process (how do you create an effective document). It includes
short lectures on writing topics and strategies. Participants
will analyze document samples, evaluate each others’ writing,
and perform a self-assessment of their writing progress.
Once the workshop is over, participants will receive a booklet
that they can refer back to, reminding them of tools and techniques
they learned over the course of the class.
Time Investment
Typically 8 hours.
Customization
This program can be customized
to include your organization’s
procedures, policies, cases, examples and terminology. Kindly
inquire about these consulting services.
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